Mountain Feed

It was an unassuming little lot on the side of the road, grown over with weeds and home to a few small outbuildings, that was the seed of everything that would become Mountain Feed and Farm Supply. When Jorah and Andi purchased the property in 2004, they intended their store to be a simple venture; a feed store, filling a humble need in their small mountain community. Jorah, having spent his childhood rambling about the county with his dad's mobile veterinary clinic, understood firsthand the joy that animals brought to people's lives, and they decided right from the start to honor that bond with well-researched, healthy pet food.

They filled the store with critter feed and opened up shop. Customers came, to buy dog food and chicken scratch, yes, but also to talk with the friendly young couple behind the counter. In a small town like Ben Lomond, it isn't hard to get on a first name basis with folks you see every week. So the rough wooden counter became a place where people would lean, after the kibble had been paid for, and chat for a moment, about the weather, perhaps, their animals, their gardens. Their old rusty truck, idling outside. (Jorah has always had a fondness for antiques.)

Looking back, these early conversations were the wild seeds that began to germinate and grow, in the backs of their minds, in the unused portion of the lot behind the store, up between the cracks in what they had set out to do. What if we could be more than just a pet store, they began to wonder. What if we could really be a part of something bigger?